Monday, 1 October 2012

3 Be able to create sound assets for an interactive media product following industry pratice

Plan: asset management (file storage and retrieval, naming conventions); workflow (scheduling, efficient
time management); deadlines (production milestones, deliverables, quality assurance)
Recording sound: recording log; recording (fieldwork, studio); audio sampling (file size constraints, sample
rate, mono, stereo)
Audio levels and metering: meters, eg VU meter, peak program meter; standard operating level
Sound manipulation: importing; editing, eg cut, copy, paste, trim, channel mixer, cue points, markers;
effects, eg amplify, chorus, cross fade, delay, echo, fade in/out, invert, envelope, normalise, pan, reverb,
reverse, re-sample, silence; time and pitch, eg Doppler, stretch; filters, eg pass (band, high, low), notch,
noise reduction, pop/click, equalisation; loops; cue list; playlist; mix down
Industry practice: reflect on finished product (compared with original intentions, fitness for purpose,
technical qualities); production skills (ideas generation, workflow and time management, technical
competence, teamwork)

The Doppler effect (or Doppler shift), named after the Austrian physicist Christian Doppler, who proposed it in 1842 in Prague, is the change in frequency of a wave (or other periodic event) for an observer moving relative to its source. It is commonly heard when a vehicle sounding a siren or horn approaches, passes, and recedes from an observer. The received frequency is higher (compared to the emitted frequency) during the approach, it is identical at the instant of passing by, and it is lower during the recession.

A crossfader on a DJ mixer essentially functions like two faders connected side-by-side, but in opposite directions. It allows a DJ to fade one source out while fading another source in at the same time.

Delay is an audio effect which records an input signal to an audio storage medium, and then plays it back after a period of time. The delayed signal may either be played back multiple times, or played back into the recording again, to create the sound of a repeating, decaying echo.

Echo is Repetition of a sound by reflection of sound waves from a surface.

a fade is a gradual increase or decrease in the level of an audio signal The term can also be used for film cinematography or theatre lighting, in much the same way.

Reverberation is the persistence of sound in a particular space after the original sound is produced. A reverberation, or reverb, is created when a sound is produced in an enclosed space causing a large number of echoes to build up and then slowly decay as the sound is absorbed by the walls and air.

Resampling-This operation in digital signal processing involves converting a sampled signal from one sampling frequency to another without changing the period of the sample as would occur if the sampled audio was played at the new rate directly. For instance, the output waveform of a digital audio workstation that was processed at 96 kHz must be resampled to 44.1 kHz to be placed on a Compact Disc. See sample rate conversion.

Noise reduction is the process of removing noise from a signal.
All recording devices, both analogue or digital, have traits which make them susceptible to noise. Noise can be random or white noise with no coherence, or coherent noise introduced by the device's mechanism or processing algorithms.

a loop is a repeating section of sound material. Short sections of material can be repeated to create ostinato patterns. A loop can be created using a wide range of music technologies including digital samplers, synthesizers, sequencers, drum machines, tape machines, delay units, or they can be programmed using computer music software.

audio mixing is the process by which multiple recorded sounds are combined into one or more channels, most commonly 2-channel stereo. In the process, the source signals' level, frequency content, dynamics, and panoramic position are manipulated and effects such as reverb may be added. This practical, aesthetic, or otherwise creative treatment is done in order to produce a mix that is more appealing to listeners.

Week one: the first week of production saw a final selection for my choice of advert which I intended to work with, my selection was the world of red bull commercial.
Week Two: due to the heavy number of cuts and shots within my advert I took the initiative and began working on my script for the partially sighted, however this proved more problematic than I had initially assumed simply because of the level of content on the screen at any one time leading to a compression of dialogue I was able to deliver to my receptive audience.
Week Three: using a combination of the programs Cubase and reason I began to set to work on my soundtrack this presented its own set of problems primarily due to the difficulty of running the programs simultaneously this I resolved this by rewiring reason via Cubase running the programs separately and then closing them before reopening them together again. Failing that I did have a few attempted restarts of the desktop computer itself.
Week four: over the course of the week’s lesson I started and completed the recording of all my sound effects, script for the partially sighted and additional dialogue for my advert before importing them into my Cubase Red Bull Commercial file.
Week five: over the course of the week’s lesson I started and completed the recording of all my sound effects, script for the partially sighted and additional dialogue for my advert before importing them into my Cubase Red Bull Commercial file.
Week Six: I completed my advert and exported all three tracks and converted them via audacity to mps 3 files before running them through the IUOM sound mixer. I encountered a problem with my tracks not running correctly through the Flv player this was later resolved with a simple name change of said audio files.
Week Seven: this week saw the completion of all the required materials for my unit 63 blog ready for internal moderation over the Christmas period including a target audience analysis taking into account geodemogarphy and psychographics as well as recording studio images etc.

 

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